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Case Study

From Platform to Powerhouse

From Platform to Powerhouse

iGP
iGP
From Platform to Powerhouse.

iGP had the casino stack. FIRST brought the sportsbook firepower. Together, they launched a full-suite solution that lets operators go to market fast with no compromises.

The Opportunity.

iGP’s platform was strong: PAM, aggregation, white-label tools. But without a Tier-1 sportsbook, it was incomplete. Clients wanted one supplier, one integration, and one roadmap – not workarounds.

The Partnership.

In 2025, iGP integrated FIRST’s full sportsbook engine into its ecosystem. This wasn’t a plug-in. It was an infrastructure-level alliance.

What FIRST added:
  • Managed sportsbook with odds, trading, risk & liability.
  • Cross-compatible promos & wallets.
  • Single API reporting layer with real-time player visibility.
  • Custom front-end flexibility via REST & Rogue APIs.

The Impact

Launch Full-Stack
Brands in Weeks

Cross-Sell and
Engagement UP 25%+

More Deals Closed with
Tier-1 Operators

Fully Ready for
Regulated Markets

We’re no longer just a casino platform.
With FIRST, we’re a complete iGaming engine.

Jovana Popovic Canaki, Deputy CEO, iGP

This partnership isn’t about integration.
It’s about evolution.

Tom Light, Founder & CEO, FIRST